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Promotions Case Study

Online Promotional Program Drives Customer Satisfaction

A global leader in the computing industry was experiencing rebate challenges, such as significant backlogging, delayed payments and a high volume of executive escalations, which resulted in a customer experience subpar to its innovative and respected brand. To overcome these challenges, the retailer turned to ModusLink to develop a hybrid, high-value rebate program that combines traditional mail-in practices with a paperless option executed online, either after the sale or instantly at the point of purchase.

Read the case study to learn how this retailer dramatically improved its rebate program and ultimately increased customer satisfaction.

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